So instead of dreaming that Google will rank a brand's content and pass along traffic (not going to happen very much anymore), you proactively distribute and promote it to your ideal audience.

1. Use AI to Do the Heavy Lifting

• AI can help generate first drafts, brainstorm headlines, and refine messaging—so you spend more time on strategy and engagement.
• Use AI tools to quickly repurpose content into different formats (social posts, emails, scripts, etc.).
• My course Master AI Copywriting & Strategy in 6 Days shows you step-by-step, in detail, how to use AI the right way, so it enhances a brand instead of killing it..

2. Create "Share-Worthy" Blog Content

• Focus on storytelling, unique insights, and strong opinions—things AI can't replicate well.
• Make it highly skimmable with bold subheads, short paragraphs, and punchy takeaways.
• Inject personal experience and case studies (Google won’t favor you, but people will).

3. Distribute Directly to an Audience

• Email Newsletter → Use your blog posts as engaging content for your list.
• Social Media Posts → Repurpose key takeaways into LinkedIn, Twitter, or Facebook threads.
• Facebook/Reddit Groups & Forums → Share articles in niche communities where your audience hangs out.
• Medium & Substack → Republish for additional reach.
• YouTube/TikTok/Podcast Tie-Ins → Summarize your blog post as a short video or podcast episode.

4. Engage & Get People to Share

• End posts with a clear conversation starter (e.g., “Have you tried this? Let me know your thoughts in the comments!”).
• Personally email or DM engaged readers with links to your latest posts.
• Encourage user-generated content & replies—respond to every comment and turn discussions into new content.

Why This Works Better Than SEO

🚀 You’re using AI right by letting it do the heavy lifting, while personalizing it to your audience

🚀 You’re not waiting for Google; you’re getting in front of your audience now.

🚀 Engagement signals (comments, shares, likes) make platforms show your content to more people.

🚀 Loyal readers return because they see value, not because an algorithm ranked you.

🚀 You own your audience (email & social connections) instead of relying on search traffic that can disappear overnight.

🚀 Your audience builds "muscle-memory" loyalty to you.  There are sites you go to that you just type in the domain name by habit, almost without thinking about it, when you (unconsciously) need a dopamine hit. (Don't deny! ;) )   THAT's the kind of muscle memory you build in an exponentially growing audience when you use my plan.